Epoxid1
UX UI
E-Commerce
About the Project
Inspired by the creative energy of artisans and the transformative nature of epoxy resin, this redesign demonstrates how a niche product can connect with its audience. From a deep dive into market and audience insights to a restructured user journey, new Epoxid1 captures the spirit of innovation, craftsmanship, and vibrant self-expression.®
My Contribution
My Role
Brand Strategy Development · UX Research · UX/UI Design · Amazon Storefront Creation · Amazon A+ Content Creation · Amazon Premium EBC Creation · Amazon Listing Optimisation · Visual Content · Marketing Strategy & Planning
Tools
Figma · Adobe Photoshop · Adobe Illustrator · Google Analytics · Google Trends · Triple Whale · Hotjar · Asana · Notion · Adobe Express · Adobe Firefly · Midjourney
The Challenge
To make a space that speaks to the soul of every creator.
The previous site failed to connect emotionally with its users and struggled cluttered layout, and low conversion rates. In a saturated market, it was crucial to carve out a unique visual identity and user experience that would speak directly to the creative community. The challenge was to strike the right balance between artistic expression and streamlined usability—transforming complexity into clarity without compromising the brand’s personality.
The Solution
Design meets strategy to craft a bold, intuitive experience that speaks the language of modern makers.
Through strategic UX research, I rebuilt Epoxid1-store, focusing on audience behaviours, competitor gaps, and emotional triggers. The new structure enhances product discovery, while the dynamic UI reflects the brand’s innovative DNA. Intuitive navigation, simplified checkout flows, and a fresh colour system amplify user engagement and conversion. With scalable design components and a strong brand voice, the platform is now aligned with the ambitions of its creative community.
The Result
A vibrant, high-performing platform that inspires, converts, and elevates the brand.
Epoxid1 now stands as a benchmark in its niche — a fully optimized e-commerce platform that resonates deeply with its users. The modern UX/UI not only increased usability and customer satisfaction but also elevated the brand’s perceived value. Artists, makers, and designers now experience a digital space that reflects their passion — bold, and full of possibility. The transformation led to higher engagement, improved retention, and a boost in sales and brand loyalty.
More Works
(NS® — 02)
©2025
Epoxid1
UX UI
E-Commerce
About the Project
Inspired by the creative energy of artisans and the transformative nature of epoxy resin, this redesign demonstrates how a niche product can connect with its audience. From a deep dive into market and audience insights to a restructured user journey, new Epoxid1 captures the spirit of innovation, craftsmanship, and vibrant self-expression.®
My Contribution
My Role
Brand Strategy Development · UX Research · UX/UI Design · Amazon Storefront Creation · Amazon A+ Content Creation · Amazon Premium EBC Creation · Amazon Listing Optimisation · Visual Content · Marketing Strategy & Planning
Tools
Figma · Adobe Photoshop · Adobe Illustrator · Google Analytics · Google Trends · Triple Whale · Hotjar · Asana · Notion · Adobe Express · Adobe Firefly · Midjourney
The Challenge
To make a space that speaks to the soul of every creator.
The previous site failed to connect emotionally with its users and struggled cluttered layout, and low conversion rates. In a saturated market, it was crucial to carve out a unique visual identity and user experience that would speak directly to the creative community. The challenge was to strike the right balance between artistic expression and streamlined usability—transforming complexity into clarity without compromising the brand’s personality.
The Solution
Design meets strategy to craft a bold, intuitive experience that speaks the language of modern makers.
Through strategic UX research, I rebuilt Epoxid1-store, focusing on audience behaviours, competitor gaps, and emotional triggers. The new structure enhances product discovery, while the dynamic UI reflects the brand’s innovative DNA. Intuitive navigation, simplified checkout flows, and a fresh colour system amplify user engagement and conversion. With scalable design components and a strong brand voice, the platform is now aligned with the ambitions of its creative community.
The Result
A vibrant, high-performing platform that inspires, converts, and elevates the brand.
Epoxid1 now stands as a benchmark in its niche — a fully optimized e-commerce platform that resonates deeply with its users. The modern UX/UI not only increased usability and customer satisfaction but also elevated the brand’s perceived value. Artists, makers, and designers now experience a digital space that reflects their passion — bold, and full of possibility. The transformation led to higher engagement, improved retention, and a boost in sales and brand loyalty.
More Works
(NS® — 02)
©2025
Epoxid1
UX UI
E-Commerce
About the Project
Inspired by the creative energy of artisans and the transformative nature of epoxy resin, this redesign demonstrates how a niche product can connect with its audience. From a deep dive into market and audience insights to a restructured user journey, new Epoxid1 captures the spirit of innovation, craftsmanship, and vibrant self-expression.®
My Contribution
My Role
Brand Strategy Development · UX Research · UX/UI Design · Amazon Storefront Creation · Amazon A+ Content Creation · Amazon Premium EBC Creation · Amazon Listing Optimisation · Visual Content · Marketing Strategy & Planning
Tools
Figma · Adobe Photoshop · Adobe Illustrator · Google Analytics · Google Trends · Triple Whale · Hotjar · Asana · Notion · Adobe Express · Adobe Firefly · Midjourney
The Challenge
To make a space that speaks to the soul of every creator.
The previous site failed to connect emotionally with its users and struggled cluttered layout, and low conversion rates. In a saturated market, it was crucial to carve out a unique visual identity and user experience that would speak directly to the creative community. The challenge was to strike the right balance between artistic expression and streamlined usability—transforming complexity into clarity without compromising the brand’s personality.
The Solution
Design meets strategy to craft a bold, intuitive experience that speaks the language of modern makers.
Through strategic UX research, I rebuilt Epoxid1-store, focusing on audience behaviours, competitor gaps, and emotional triggers. The new structure enhances product discovery, while the dynamic UI reflects the brand’s innovative DNA. Intuitive navigation, simplified checkout flows, and a fresh colour system amplify user engagement and conversion. With scalable design components and a strong brand voice, the platform is now aligned with the ambitions of its creative community.
The Result
A vibrant, high-performing platform that inspires, converts, and elevates the brand.
Epoxid1 now stands as a benchmark in its niche — a fully optimized e-commerce platform that resonates deeply with its users. The modern UX/UI not only increased usability and customer satisfaction but also elevated the brand’s perceived value. Artists, makers, and designers now experience a digital space that reflects their passion — bold, and full of possibility. The transformation led to higher engagement, improved retention, and a boost in sales and brand loyalty.
More Works
©2025